Gary Fernández is a visual artist combining sculpture, printmaking and illustration. Best known for his intricate, boldly graphic and colorful illustrations, his work combines technology and craft to create visual story telling (or visual metaphors) through inventive imagery and surreal compositions.
From his Brooklyn studio, he explores the possibilities of his geometrical patterned, organic elements, and often circus-inspired characters, using construction materials in a wide range of media: from hand-cut cardboard and hand-carved woodblocks, letterpress, concrete casting to laser engraving or 3D printing.
“Fernández’s intricate, retro-esque illustrations marry a liquid stroke with a rigid tension, which in turn projects an underlying seething mood and latent danger. For some reason, I’m thinking Dadaism and Salvador Dali mixed with the sixties’ London vibes and New York’s retro fashion illustrations. At the same time, some of his work is almost whimsical and merry; evoking images from Cirque du Soleil and old European circus posters. Whatever you see, you are irresistibly drawn into his world.” –thecoolhunter.net
His work has been commissioned worlwide by agencies such as McCann Erickson, Young and Rubicam, GREY, JWT, FCB and BBDO, for clients such as Coca Cola, Microsoft Zune Originals, Honda, Camel, Lucky Strike, Swide by Dolce & Gabbana, Nylon JAPAN, Globus Department Stores, MTV, Volkswagen, to name a few.
His work has been published in numerous magazines and books worldwide including:
- Criterion Designs, The Criterion Collection.
- New Icons of Fashion Illustration, Laurence King Publishing.
- Dark Inspiration – Grotesque Illustrations, Art & Design, Victionary.
- Ilustración, hoy. Nuevas tendencias en ilustración de vanguardia, Index Book.
- Freewave, Booth-Clibborn Editions.
- The Beautiful – Illustrations for Fashion and Style, Gestalten.
- Fashion Identity, Index Book The Book of Inspiration, Computer Arts.
- Portafolios de Diseñadores – 100% Proyectos Personales, Index Book.
- For Love and Money – New Illustration, Laurence King Publishing.
- Introduction to Fantastic Girls, Future Landscapes and the Most Beautiful Birds Ever Seen, Self-published.
- Magazines: Vogue (China), Neo 2 (Spain), Computer Arts (UK), Sunday Times (Perth, Australia), among others.
Fernández has had solo and collective exhibitions worldwide: New York City (USA), Shanghai (China), Marseille (France), London (UK), Paris (France), Madrid (Spain), Marbella (Spain), Poland, Perth (Australia), and Sydney (Australia).
He is the founder of self-initiated projects such as VelvetBanana (2005-2008), a music-inspired T-Shirt brand based in Madrid, Spain and selling in Europe, Asia and America, both on- and offline, at retailers such as Urban Outfitters in the USA and Canada.
More recently, Fernández has started INVENTORY 307 NYC, a catalogue-boutique of one-of-a-kind, unique prototypes, limited editions and rare, mostly handmade creations, coming from his studio in the industrial Bushwick in Brooklyn, NY.